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<span style="color: black; font-size: 80%; font-weight: bold">[BACKGROUND]</span>
Facebook is among our top communication channels, and while it’s been a relatively underutilized space for us in the past, we’ve recently taken big steps towards improving our official Fan Page and overall presence on the site.<br><br><span style="color: black; font-size: 80%; font-weight: bold">[OBJECTIVE]</span>* Foster relationship marketing and strengthen two-way communication channels with the community.* Leverage the Facebook Platform to spread the word about Firefox
= Platform Optimization =