Calendar:Differentiation

We identified a set of areas where we feel Sunbird/Lightning can differentiate itself within the Calendar market. We then chose several items from that list where we want to focus our energies:

Differentiation points

• Open standard based
• Open source
• Cross-platform
• Extensibility
• Theming
• Works with other calendars
• innovative in doing X
  • web services (search, maps, weather, holidays)
  • low cost calendar sharing
  • SMS reminders
• Easy/fun to use (design)

Release Theming

The above discussion came out of a brainstorming session about quick/fun slogans with which to market our 1.0 release. Note that these are just ideas and are not official in any way/shape/form.

Student

• Your schedule with you always
• Never miss a class party
• Help you stay connected
• Help you stay in sync
• Flexible enough to meet your needs/to make it your calendar

Small Business

• Manage your life, not your calendar
• Never miss a meeting
• Use your time, we'll schedule it
• Keep your team marching in step
• Manage work and life all at once
• Firefox's ease-of-use, for your calendar
• Shared calendars, shared goals
• Your calendar, free from walls